If you ask most satellite companies aside from SpaceX, they will tell you the world doesn't have enough capacity for launching payloads into orbit. This is despite the blistering launch cadence we've seen around the world in recent years, led by SpaceX's Falcon 9 rocket.

Customers in any sector will, of course, usually welcome competition. Theoretically, competition will lead to lower prices and allow the best to rise to the top. It seems like the customers buying launch services were right. SpaceX is dialing back its Falcon 9 launch program, and there is no certainty about when SpaceX's reusable next-generation super-heavy-lift rocket, Starship, will carry anything to orbit besides the company's own Starlink satellites.

So it's no surprise satellite operators are cheering the success of a new launch provider. This was especially the case a few days ago, when Germany's Isar Aerospace reached orbit for the first time with its Spectrum rocket. The launcher delivered a batch of CubeSats to low-Earth orbit from a spaceport in northern Norway, and Isar tasted success after its first test flight ended in failure last year.

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© Isar Aerospace

Pretty much every rocket company in the United States, save one, has embraced two fundamental tenets: reusability and diversification.

Most famously, SpaceX branched out from reusable rockets to pursue and dominate a growing spectrum of space services: cargo delivery, human spaceflight, satellite production, broadband, and, perhaps soon, orbital data centers and in-space manufacturing. Blue Origin is evolving from a pure rocket company into a satellite manufacturer, robotics developer, and, most recently, a potential competitor for SpaceX's Starlink network.

Rocket Lab used a different approach to diversify after achieving success with its small Electron launch vehicle. The company relocated its headquarters from New Zealand to Southern California, started building spacecraft and payloads, and then went on a spree of corporate acquisitions to expand into satellite communications and take on a new role as a merchant supplier of satellite components and sensors. It's now in a stage of advanced development of its partially reusable next-generation Neutron launch vehicle.

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Isar Aerospace, founded in 2018 by three students at a German university, successfully launched a privately developed rocket into low-Earth orbit Saturday from a Norwegian spaceport inside the Arctic Circle.

The two-stage rocket, named Spectrum, became the first fully commercial launch vehicle in Europe to reach orbit. With Saturday's success, Isar is the clear leader among a pack of several European launch startups vying to inject some competition into Europe's stagnant launch market.

Isar's 92-foot-tall (28-meter) Spectrum rocket lifted off at 4:12 pm EST (20:12 UTC) Saturday from Andøya Spaceport in northern Norway, where it was 10:12 pm local time and the final bluish hues of daylight faded from the late summer sky. Seven minutes later, the rocket was in orbit.

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SpaceX made Florida's Space Coast home to the world's busiest spaceport for a decade, but that will change this year. The company is significantly cutting the number of launches from Florida until Starship arrives, a senior SpaceX official confirmed Tuesday.

The Falcon 9 rocket has been SpaceX's workhorse, routinely launching batches of satellites for the company's Starlink network, primarily from launch pads at Cape Canaveral Space Force Station and NASA's Kennedy Space Center in Florida. There were 165 Falcon 9 launches last year—about three flights per week—and about 75 percent of them carried Starlink satellites.

This year is different. SpaceX has launched more missions from its West Coast launch pad at Vandenberg Space Force Base in California since January, and this trend will amplify for the rest of the year.

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A new national space transportation policy signed by President Donald Trump on Thursday calls for the development of more spaceports to support more than 1,000 launches and reentries per year by 2030.

The presidential memorandum replaces a 2013 policy signed by former President Barack Obama. Both policies share an emphasis on supporting the commercial space industry and underscore the importance of assured access to space. But the launch sector has changed immensely since then. There were 176 orbital launch attempts from US soil last year, nearly 10 times the number in 2013. SpaceX led the pack last year with 165 orbital launches of its Falcon 9 rocket, plus five suborbital test flights of the much larger Starship.

"By 2030, our space transportation ranges must grow to support more than 1,000 launches and reentries every year," the policy says. "The policies set forth in this memorandum will secure America's continued superiority in space."

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© US Space Force/Robert Mason

Apple has moved the iPhone X and 15-inch 2018 MacBook Pro to its obsolete list, ending official hardware service and parts ordering for both devices.