Hyperscale Data, Inc. has announced that itβs upped its Bitcoin holdings to over 1,000 digital coins.Β
The New York Stock Exchange-listed company said Tuesday that it had over 1,087.4527 BTC as of Sunday β or $72.4 million based on todayβs prices.
The holdings are split across the companyβs wholly owned subsidiaries, Sentinum, Inc. and Ault Capital Group, Inc. (ACG). During the week ended July 19, ACG added roughly 51.5 bitcoin through open-market purchases.
The latest disclosure marks a significant acceleration in Hyperscale Dataβs accumulation strategy. The AI data center company held just 627.9 BTC in late March 2026 β meaning it has nearly doubled its position, adding about 460 BTC in under four months.
The buildout is part of the companyβs goal of establishing a $100 million digital asset treasury and reaching full parity between its Bitcoin holdings and market capitalization. With a market cap of roughly $63 million, that threshold has now been crossed β the companyβs bitcoin alone is worth more than the company itself, before counting cash or its operating businesses.
Executive Chairman Milton βToddβ Ault III leaned into that disconnect, stating, βWe now hold more than $70 million in Bitcoin.β He argued the market is assigning zero value to the companyβs cash, its Michigan data center, and its portfolio of operating businesses, and said Hyperscale will keep executing while highlighting the widening gap between its market capitalization and underlying value.
At the time of writing, GPUS is trading near $0.13 a share.
Hyperscale is following the Bitcoin treasury strategy playbook
Strategy Inc. (MSTR) has become the flagship case study in the evolution of Bitcoin treasury strategies in the corporate world.
Under the leadership of Michael Saylor, Strategy shifted from a traditional software business to buying Bitcoin and allowing investors to get exposure to the asset via its shares which trade on the Nasdaq.Β
This model has inspired other corporations like Hyperscale Data to add the leading cryptocurrency to their treasuries β though Hyperscaleβs case is unusual in that its holdings now exceed its entire market cap, a situation more commonly seen in deeply discounted treasury plays.
Bitcoin treasury Twenty One Capital has named Raphael Zagury as its chief executive officer, a leadership change that arrives seven months after the firm listed on the New York Stock Exchange.Β
Zagury succeeds founder Jack Mallers, who is stepping down to focus on his Bitcoin payments company, Strike.Β
Speaking on the transition, Mallers said, βIβm grateful to everyone at XXI and everyone who believed in what we built,β said Jack Mallers. βServing Bitcoiners has always been the mission, and that doesnβt change. Strike is where I carry it forward.β
Austin, Texas-based Twenty One, which trades under the ticker βXXIβ on the NYSE, said it would focus on becoming an institutional-grade operating company thatβs judged on cash flow generation and capital allocation discipline, not just its Bitcoin holdings.
It added that it would build and acquire high-quality operating businesses that βleverage Twenty Oneβs balance sheet while maintaining disciplined capital allocation at the parent company and create a long-term ownership model inspired by Berkshire Hathaway.β
βMy job is to build the operating company around [Twenty One], with the discipline, governance, and executional rigor of an institution,β Zagury said in a statement.Β βI believe our business will perform best when we also focus on the cash flow we generate and the rigor with which we allocate capital, not only by the Bitcoin we hold.β
Mallers leaves XXI
The firm, the product of a joint effort by Tether, Bitfinex, Cantor Fitzgerald, and SoftBank, is the second biggest public Bitcoin treasury, according to Bitcointreasuries.net, with a total of 43,514 coins β or $2.8 billion in Bitcoin at todayβs prices.Β
It debuted last year through a SPAC merger with Cantor Equity Partners, a blank check company affiliated with financial services firm Cantor Fitzgerald.
βXXI was built by Bitcoiners, for Bitcoiners. During my role as CEO, we defined a vision for a Bitcoin-native financial enterprise. As I focus my efforts fully at Strike, I look forward to watching the next phase of growth at XXI,β Mallers said.
The companies behind it are a mix of traditional finance giants and crypto companies: Tether is the biggest issuer of stablecoins and Bitfinex is a crypto exchange. SoftBank is a Japanese multinational investment holding company and Cantor Fitzgerald is a Wall Street firm previously headed up by U.S. President Donald Trump ally and Secretary of Commerce, Howard Lutnick.Β
Zagury founded and leads the team behind Elektron Energy, a large-scale Bitcoin mining and infrastructure business.Β
Before that, he held roles as a managing director at Deutsche Bank and Merrill Lynch, and as a vice president at Goldman Sachs. He also co-founded OpenCo, at one point among Brazilβs largest fintech lenders.Β
The change at the top comes with a shift in deal strategy. In April, Twenty One had floated a plan to consolidate the firm, Strike, and Elektron Energy into a single Bitcoin-native platform spanning financial services, mining infrastructure, capital markets, and treasury. According to Bloomberg reporting, that deal has been scrapped. Twenty One confirmed that Strike will now remain a standalone business and is out of the running for a merger.
But this time, with a twist: Earlier this week, macroeconomist and all-round Bitcoin legend Lyn Alden announced Orange Juice β an investment firm that aims to buy, improve and get businesses on a Bitcoin standard.Β
The idea is that Orange Juice will buy small and mid-sized businesses at low prices, improve their operations, and hold them indefinitely rather than reselling them.Β
A portion of the businessesβ profits will get converted into Bitcoin, which serves as the companyβs treasury asset.Β
βPure-play Bitcoin holding companies exist, but their cash-flowing operations tend to be small or non-existent,β Alden wrote in a blog post.Β
She added: βOrange Juice instead will emphasize building a strong and diversified base of cash flows, with a portion of the retained earnings of its businesses accumulating into a Bitcoin treasury.β
Ego Death Capital partners Jeff Booth, Lyn Alden, Nico Lechuga, Andi Pitt founded the company along with Adrian Steckel and Ruben Zweiban, while Mexican billionaire Ricardo Salinas participated as the anchor investor, a Wednesday announcement read.Β
Salinas β one of Mexicoβs richest men β has long-praised Bitcoin and last month admitted he had increased his allocation in the asset from 10% to 70% of his portfolio.Β
It added that the company had already raised $40 million and intends to pursue a public listing in the future.
βOver the coming decades, a significant wave of business successions will take place,β the announcement said. βUnlike traditional private equity, Orange Juice is not constrained by fund cycles or the pressure to resell, allowing it to focus on the long-term health of its businesses.β
JUST IN: Lyn Alden's 'ORANGE JUICE' Raises $40 million to launch a permanent capital holding company backed by a BTC treasury
"Itβs a company that acquires, improves, and permanently holds cash-flowing businesses, backed by a bitcoin treasury" β Lyn Aldenpic.twitter.com/A8kyVpIVVx
β Bitcoin Magazine (@BitcoinMagazine) July 15, 2026
Bitcoin treasury craze
The announcement comes at a time when Bitcoin treasuries have taken a hit: the business model β of buying and holding Bitcoin and other digital assets with spare cash β suffered last year with a plunge in crypto prices.Β
Strategy, the biggest and oldest Bitcoin treasury, has seen its Nasdaq-listed stock nosedive by nearly 80% over the past year.Β
Little known publicly traded companies in 2025 rushed to announce they were buying digital assets in a hope to boost their stock prices. The strategy worked but since the market downturn, a number of firms in the space have had to sell a portion of their holdings.Β
There are currently over 360 digital asset treasuries, according to BitcoinTreasuires.net, made up of private and public entities holding a variety of digital assets.Β
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